GA4 Integration
Connect Google Analytics to see which AI platforms actually drive traffic to your site. Track AI-referred sessions, measure your AI share of total traffic, and correlate visibility changes with real visitor data.
Analytics that connect visibility to outcomes
See Which Platforms Drive Traffic
Different AI platforms send different volumes of referral traffic. GA4 integration breaks down AI-referred sessions by platform so you can see whether ChatGPT, Perplexity, or Gemini is actually sending visitors to your site, and how that mix is changing over time.
Correlate Visibility With Traffic
When your share of voice goes up on a platform, does traffic follow? GA4 integration lets you overlay visibility trends with session data so you can understand the relationship between AI recommendations and real visits.
Map Revenue-Driving Queries
You know which queries matter most to your business. Sill tracks visibility for exactly those queries, and GA4 integration shows you the traffic those queries generate. Identify the prompts where visibility gains translate into real sessions.
Experiment Context
When experiments complete, traffic data is shown alongside share of voice changes. Instead of wondering whether a content change made a difference, you see both the visibility shift and the traffic impact in one view.