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Feature

AI Topic Mapping

Visualize how AI engines position your brand relative to competitors on custom perception axes. A 2D scatter plot that surfaces the gaps raw numbers never reveal.

app.trysill.com/dashboard/perception
Perception MapPremium vs Budget / Enterprise vs SMB
YouCompetitor ACompetitor BCompetitor C
Premium
Budget
SMB
Enterprise
You
Competitor A
Competitor B
Competitor C
Over Time

Track how perception shifts

Perception changes as content and citations evolve. The map shows where brands were 3 months ago (ghost dots) and where they are now — connected by shift lines.

See whether your strategy is moving the needle, or if competitors are closing the gap.

YouCompetitor ACompetitor B
How It Works

Three steps to perceptual clarity

01

Define your axes

Pick the dimensions that matter: Premium vs. Budget, Enterprise vs. SMB, or any custom axis.

02

See where AI places you

Brands appear as dots. See clustering, gaps, and where you overlap with competitors.

03

Track shifts over time

Perception changes as content evolves. See whether your strategy is moving the needle.

See it in action

Get a walkthrough tailored to your brand and category.