Analyze
See why your visibility changed — and what to do about it. Sill breaks down citation sources, sentiment by platform, and perception gaps into specific, prioritized recommendations.
Understand Which Sources Drive Your Visibility
See which websites and domains AI engines cite most when recommending brands in your category, and how your citation profile compares to competitors.
AI engines don't make up answers — they pull from trusted sources. See exactly which domains drive your citations, track your citation share against competitors, and identify where to focus link-building and PR efforts.
- Citation share trends: you vs. top competitor
- Source impact ranking with momentum indicators
- Identify which content types earn the most citations

See How AI Feels — Platform by Platform
Track brand sentiment across every AI platform to detect negative shifts early and understand how different engines perceive your brand.
Visibility alone isn't enough — you need to know the quality of your mentions. Sill breaks down sentiment by platform so you can spot where you're perceived positively and where you need to intervene.
- Overall sentiment score tracking from 0–100
- Per-platform sentiment breakdown (positive / neutral / negative)
- Spot sentiment shifts before they become crises

Catch Hallucinations Before Your Customers Do
Detect when AI engines fabricate features, confuse your brand with competitors, or invent capabilities that don't exist.
AI engines can misattribute features, confuse competitors, or invent capabilities. Brand Watch plots your position on a visibility-vs-sentiment map and alerts you to hallucinations and mispositionings.
- Visibility × Sentiment positioning map
- Hallucination detection and mispositioning alerts
- Brand integrity monitoring with accuracy tracking

Hallucination Detected
AI engines misattributed a competitor's feature to your brand on 2 platforms.
Know Exactly What to Change
Get prioritized, actionable recommendations based on your perception gaps, competitive positioning, and AI search optimization best practices.
Every analytics tool shows you where you stand. Sill tells you what to do about it — with Defend, Grow, and Aspire tier recommendations based on your brand's specific perception gaps and competitive dynamics.
- Defend, Grow, and Aspire tier recommendations
- Prioritized by estimated impact on AI search visibility
- Specific to your brand and competitive landscape

Questions
Common questions about Sill's AI visibility platform, Decision Boundary simulations, and Generative Optimization methodology.
Understand what's driving your AI search results
Go deeper than monitoring — analyze citations, sentiment, and perception gaps to understand exactly what's working and what needs to change.
Stop guessing why your visibility is changing. See the sources, sentiment, and perception gaps behind the numbers.