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Feature

Brand Watch

AI engines fabricate features, misquote pricing, and position competitors against weaknesses you don't have. Brand Watch catches it all.

app.trysill.com/dashboard/watchdog
Factual Contradictionx5

AI claims "24/7 phone support" across 3 platforms

Your support page lists email and chat only.

ChatGPTPerplexityGemini
Caveat Detectedx3

"Steep learning curve" mentioned in 40% of responses

Competitor Asana positioned as simpler alternative.

ChatGPTGemini
Competitive Framingx2

Competitor positioned as fix for your pricing weakness

"Monday.com recommended for teams who find you expensive."

Perplexity
Fact Checking

What AI says vs. what's true

app.trysill.com/dashboard/watchdog/fact-check
What AI Says
What's True
24/7 phone support included
Email and chat support only
Founded in 2018
Founded in 2019
Free tier with 5 users
Free tier with 5 users
SOC 2 Type II certified
SOC 2 Type I certified
Integrates with Salesforce
Integrates with Salesforce
Alert Types

Nine types of alerts, one dashboard

Factual Contradictions

AI states something that contradicts your verified facts — wrong pricing, fabricated features.

Caveats & Hedging

Qualifying statements that undermine your recommendation — "steep learning curve", "expensive."

Competitive Framing

A competitor positioned as the solution to a weakness AI perceives in your brand.

+ Single-Model Anomalies+ Novel Claims+ Category Exclusions

Your brand safety snapshot

Across all AI platforms, updated daily

94%
Factual Accuracy
62%
Competitive Risk
88%
Claim Consistency
Fact Profile

Watchdog learns what's true about your brand

During onboarding, Watchdog builds a verified fact profile from your company data. Every AI response is checked against it — automatically, daily.

Get a Demo
app.trysill.com/dashboard/watchdog/profile
Verified Fact Profile9 facts verified
Company
Founded: 2019
HQ: San Francisco, CA
Employees: 150-200
Pricing
Starter: $29/mo
Pro: $79/mo
Enterprise: Custom
Features
SSO on Pro+
API access all plans
SOC 2 Type I

See it in action

Get a walkthrough tailored to your brand and category.